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John Assaraf - Written by John Assaraf on Monday, June 28, 2010 8:00 - 11 Comments
Video: Does your entrepreneurial dream meet your reality?
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Editor’s note: This is the first in a series of blog posts by John Assaraf for the SUCCESS Entrepreneurial Blog Challenge. During the six-week blog series, John will issue specific challenges to readers to help their entrepreneurial pursuits. To receive these twice-weekly posts–every Monday and Thursday–directly to your inbox, click here to subscribe to the SUCCESS blog RSS feed.
Being an entrepreneur is one of the most exciting and fulfilling experiences you can have in life. However, often the reality of how difficult it can be to run a small business overshadows the passion and the dream that motivated us to become entrepreneurs in the first place.
Here are some tips that will put you back on track to building the business of your dreams.
1. Get clear on what you want to achieve in your business. Where do you specifically picture your business to be a year from now as well as 3, 5 and 10 years from now?
2. Identify your high-level goals and objectives. What are the 3-5 strategic objectives that you want to achieve in the next 12 months? No more. Take some time to think about what you want to do before you start doing it. Think high level first, then work your way down to the next steps.
3. Think about all the different strategies you can use to achieve your objective. Be careful here to not get caught up with “what” you can do. Instead, think about the various ways of “how” you can best achieve your goal. As we often say, “There’s more than one way to skin a cat.”
4. Decide on your tactics. Only after you decide on your strategies can you start working on your tactics. It’s important to consider all the possible strategies before jumping ahead—many entrepreneurs make this mistake and they end up missing out on the best solution or spend money creating something that they didn’t really need. Then and only and then, hone in on those strategies and tactics that make the most sense for your objectives.
Most entrepreneurs fall into too much “doing” and not enough thinking. Avoid this mistake and you’ll be leaps ahead of your competition.
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11 Responses to “Video: Does your entrepreneurial dream meet your reality?”
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John, thank you so much for these awesome reminders about where to start and WHY to start! I DO have a dream, and a goal, but struggle with the writing down process! I am committing these next few days to doing that, as I know I won’t get anywhere without it!
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Thank you for the wonderful and thoughtful comments! Nothing drives my passion like helping entrepreneurs achieve more than they thought possible. Josh makes a good point about how many people do not believe they can do it… but you can!
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Dear John,
Thanks for sharing your ideas. I Just started my business, so I am looking forward to every post.
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John,
I am looking forward to the blogs and this one hit the nail on the head.
I listen to The Secret and also the CD from Success that you are on. I have an automobile university. This, I know will get me on track and show me where to focus to get things done.
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Hi John . . .
Thanks for the OS&T blog. Our business started 1 year ago and things are moving into a different business than we had originally planned. I may need to adjust my original vision and for strategies to the adjusted vision. Your comment about forming an advisory board hit the ‘good idea’ button. We will begin to do this quickly.
Thank you for your inspiration, ideas and enthusiasm. I will continue to follow your blog.
J Lewis
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[...] my earlier video blog, I talked about the rollercoaster ride of experiences that many entrepreneurs face as they build [...]
Thanks John for your leadership and sharing your ideas. I have been wearing out your CD interview in this month’s magazine-listening to it over and over again.
Thanks again!
Jeff Blair
Los Angeles
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I have already receive some very important information about vision, objectives and strategies. By thinking through what my vision and objectives are, this will help me devise strategies and tactics to fulfill the vision.
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John,
Sounds great!
I love your books and your energy and will be reading your posts over the next few weeks.
Mike Saunders, MBA
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Where I work with people I teach them that there is more than punching a clock and working for someone else. The problem is that people do not think they can dream and they do not think they can make those dreams a reality. They cannot even get to the point where they need to start thinking of strategy.
Josh Bulloc
Kansas City, MO
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Dear John,
These sessions are made for me. I am a new business owner(one year old) and have done a lot of research and thought in my Master Mind team and building my vision. I have a unique circumstance which I always view as an opportunity. Thank you and I will be listening to each session. These are sessions that we all need to learn and re-learn as it is easy to get off-track when you are starting a new business, meeting new people and keeping what’s important in focus.
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