Darren Hardy, Wealth - Written by Darren Hardy on Thursday, January 6, 2011 9:30 - 8 Comments
Hardy: Our Love-Hate Relationship with Money
However, money isn’t the problem.
Just like guns don’t kill people, people with guns kill people, the same misplaced blame is applied to money. Money isn’t your problem; your relationship with money and what you do (or don’t do) with it is the problem.
Your relationship with money and what you do (or don’t do) with it is the problem.
Last month I showed you how you can take something that scares you and fear it no more by simply changing your perspective about it. Just in case you don’t recall, the subject was selling, and I had you take the four letter word S-E-L-L, cross it out and replace it with H-E-L-P. Focusing on helping rather than selling not only makes the entire experience far more comfortable and enjoyable, but it’s actually the key to being successful at it.
This month, I want to alter your mindset about this all-important force in our lives, now formerly known as M-O-N-E-Y. Take this five letter word money and cross it out. Now replace it with V-A-L-U-E. Stop thinking about money as money, and start understanding it as value.
That’s all money is: paper that denotes value. How do you get more money? Create more value. Period. That’s it.
If you are employed, why does the company you work for pay you money? Mistakenly, most people say, “for my time.” That’s incorrect. If that were true, you could just come in and sleep. No, they pay you for the value you deliver during the time you are working. If you deliver lots more value than is expected during that time, they will want to pay you even more money—in bonuses, raises and promotions—to keep you and the value you bring. If you deliver less value during the time you are working for them, they will stop paying you money. Or as our friend Donald Trump likes to say, “You’re fired!”
This is not simply a semantics issue; this is a completely different philosophy, mindset and way of operating in the world in relationship to money.
Instead of asking… How can we increase our revenue? Ask, How can we create and deliver more value? Instead of asking, How can we expand our business? Ask, How can we expand our value? Rather than asking, How can I become wealthier? Ask instead, How can I become more valuable?
Therein lies the secret to money. Money is just a tool to exchange value. The only way to obtain tons of money is to create tons of value.
And tons of value is what we have in store for you in this issue of SUCCESS. While the cover price might read $5.95, the information and advice you will discover to further increase your value (thus, your wealth) is, well, priceless.
So spread the wealth—share SUCCESS with a friend!
P.S. The best way I know to be of value to you is… to help you achieve the goals, dreams and ambitions you always wanted, but maybe didn’t have the courage to believe was possible for you, or didn’t quite know how to go about accomplishing the goals. That is why I designed the Living Your Best Year Ever system. It will boost your courage and belief that achieving your goals is possible and will guide you all year long. It’s incredibly inexpensive, but priceless in what it can help you produce in your life.
What has been your experience with MONEY… and how have you developed a better relationship with it? Share your thoughts in the comments below.
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